COFFEE
WITH AJ
Marketing, Management & Motivation Consultant!
Experienced in strategic marketing, organizational leadership, project management with life and sales coaching. Consistently recognized for improved productivity and delivering continued quality service. Excellent multitasker and established visionary leader with ability to build distinguished teams that maximize and exceed goals and objectives. Notable presentation, negotiation, marketing and closing abilities perfected over 8 years' of progressive experience in marketing, management & motivation.
"AJ has educated as well as presented innovative ideas in my digital marketing strategies. His expertise has been invaluable in the implementation of our online strategic game plan. He thinks outside the box as well as in. He would be an asset to any organization."
"AJ is a high energy digital sales leader with a wealth of product knowledge. He is able to present creative ideas clearly and motivates his team members with positive energy. AJ is completely dedicated to providing the best solutions for his advertising partners. He immediately made an impact upon joining Townsquare Media as Digital Sales Manager. We often share ideas and team up on strategic media plans to make an impact for our respective markets."
“His positive, no quit attitude is inspiring and infectious!”
2010 - present
2010 - present
Professional Experience
Burke Motor GroupDirector of Internet Sales 2014 - 2015
Burke Motor Group
Director of Internet Sales
Director for the entire Internet Department.
Monitor a team of Internet Coordinators on a daily basis.
Act as primary point of contact between the Internet Sales team and dealerships.
Analyze systems for strengths and weaknesses.
Develop systems for Internet Department to increase sales.
Coach team members according to plans to increase closing ratios.
Meet monthly/weekly goals.
Provide ongoing leadership to all team members.
Keep team tracking reports and boards current.
Use key metrics and percentages to help improve team member production.
Maintain knowledge of vehicle programs offered and keeping websites current.
Maintain brand websites and social media to coordinate with corporate, state, and federal policies.
Assist with the hiring and training process.
Townsquare Media Digital Sales Manager 2012 - 2014
Increased Revenue by 133%
Build Annual budgets – 2014 Budgeting a 26% Increase – Targeting 30%
Develop Cross-Platform Advertising Strategies
Such as utilizing video, social, display & mobile
Build and maintain personal relationships with local direct and agency
Manage a staff of 10
Collaborate Brainstorming sessions to ensure maximized solutions
Build supporting research presentations for proving the value of digital tools
Compile and analyze statistics with both account reps and clients
Work closely Account Managers with local direct clients & agency clients
Hold weekly Digital Education Meetings
Build educational decks such as:
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Pandora vs Online Radio
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Benefits of Display Ads
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Benefits of Online Radio
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Importance of Mobile Compatible Web Site
Create Multi Market presentation decks for entire staff of NJ to use
The go to person for multiple markets throughout Eastern USA for additional brainstorming and problem solving.
Press of Atlantic City Digital Media Consultant 2011 - 2012
Consistantly maintain 12% above budget
Inside and Outside sales - all new business
Local & Agency
Assisting with ad design
Analize and report statistics
-Blog Contributor – Ads with Legs.com - Vloging
Yahoo Geo & Behavior Target Campaigns
www.SEOWebFirst.com 2007 - 2011
On-Site content writing
Reaserch & consistent analyzation
Write SEO strong content
Develop HTML sites
Create & manage PPC programs
Off-Site link building / directory
www.XtremeRealtor.ca 2006 - 2011
Real Estate Agent and Team Manager of XtremeRealtor.ca
Created and presented various closing and negotiating techniques for 40 Agents
2006 Sales: $2,100,000
2007 Sales: $6,500,000
2008 Sales: $12,000,000
2009 Sales: $14,800,000
2010 Sales: $14,500,000
Social Networking
In person Networking
SEO Strong Niche Sites
Vlogging - sometimes use of greenscreen